Ten Commandments – #1: Talk to a client or prospective client at least once every day

It’s easy for days to pass focused on internal meetings and tasks. Perhaps you get busy with a presentation or report. But each day you don’t talk to (and, more importantly, listen to) a customer is a day you are not market relevant. Clients and customers pay the bills.

Talking means in-person (preferred) or by phone. E-mail and IM do not count.